MovieChat Forums > Avatar: The Way of Water (2022) Discussion > How it will be marketed

How it will be marketed

posted 3 years ago by bozo_500 (13275)
9 replies | jump to latest

https://www.hollywoodreporter.com/movies/movie-news/avatar-death-on-the-nile-sequel-and-free-guy-future-1235103538/

Will Avatar stick to its 2022 release date?

(No pause at all) Yes. It will.

For real?

For real. It’s going to blow people away. You’re not ready for what Jim is doing.

Given how long it’s been since the first Avatar film, how will the studio ignite enough audience interest to justify their budgets once the sequels finally hit?

I can tell you that there is no better marketing apparatus in the business than the one at Disney. They will do an incredible job reigniting that passion for the original film. This is not just a sequel, it’s a saga. And it’s a family saga. It will be compelling on its own, but it will also be extremely compelling to return to those characters and to see how they’ve evolved. It’s less about Avatar being a really big movie and more about how Avatar was a really important cultural moment for audiences. I don’t think it will be hard to convince people to come back.

[–] HarlemEagle42 (18170) 3 years ago

They're gonna give it a Marvel movie level marketing blitz once the first trailer drops.

[–] SteveG (1370) 3 years ago

Shouldn’t there be a trailer by now? A teaser or something? Its a humongous film event yet nothing and we are months away…

[–] HarlemEagle42 (18170) 3 years ago

Reportedly they're going to show the first teaser with Doctor Strange. That movie is shaping up to be another juggernaut like Spider-Man: No Way Home so a lot of people are gonna hear about it in a couple weeks.

[–] damocci (1515) 3 years ago

I'd have thought the same thing but just look at how late Spider-Man: No Way Home's marketing campaign started.

[–] TandyMan (11214) 3 years ago

I'd love it if there was a fast food tie in with stupid collectibles of some kind. I miss that kind of thing.

[–] rateater (10158) 3 years ago

the mcdonalds figures they gave out last time were awesome

[–] bozo_500 (13275) 3 years ago

last of those i remember seeing (for a proper movie not kids animated film) was for Star Trek 2009 Burger King or McD cant remember which

[–] MartyDeniro (4184) 3 years ago

aggressively

[–] Drunkasaurus (31) 3 years ago

I imagine Avatar 2 will have one of the most intense marketing campaigns we've ever seen. Disney screwed up Star Wars and the MCU isn't bringing in the numbers it used to. They've spent over a billion dollars funding these sequels, plus the park they built. They have enough control of the media they can brute force it into being a popular franchise, they can make the ABC anchors talk about it on the nightly news and plaster ads across every medium.