Will Mulan do well in China? It’s unclear if this will happen, given that the 1998 animated version flopped there, as it was deemed too westernized by Chinese audiences. (Fair enough.) The 2020 version has made more of an effort to ingratiate itself to Chinese audiences, hiring an all Asian cast, hewing much closer to the Chinese legend “Ballad of Mulan,” and leaning into wuxia elements. It’s also very much a cinematic spectacle, made to be seen on big screens (which is why the VOD release in the U.S. is such a bummer), so that could work in Disney’s favor when it comes to the Chinese box offcie. We’ll have to wait to see if the film will be a hit with Chinese audiences, especially after receiving middling reviews here in the States.
Past China, Mulan is set to open in the following markets this week: Russia, Greece, Hungary, Israel, Slovenia, Kuwait, Ukraine, and Poland. On the VOD front, Mulan has already been released in the United States and in other territories that have Disney+, including: the United Kingdom, France, Italy, Spain, Germany, Japan, Australia, and New Zealand. More news on Mulan‘s box office and VOD totals if and when they become available.
In summary: They said screw westerners we're making it only for the CCP Chinese audience. It will conform to the communist ways and show the greatness of China with little flair due to censorship constraints laid out by the Chinese Film Board. It'll probably do decent in China but only if it's dubbed in Chinese which I think they'll use else whose going to watch a Disney movie of China with them speaking English?
This is what happens when you let the commies decide the movie of what Mulan should be. I hope it does bad all around. If Disney does more of this in the future, the pandering to the Chinese to get into the lucrative market there, they deserve to fail at everything they do. The only thing keeping them afloat is the Marvel shtick but everything else they've been releasing as of late has been more or less trash + nostalgia effect.
PS: $200m NOT $300m
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