Who on earth is going to pay to see a 2 hour advert for McDonalds ????
Well Who ???
shareI just finished seeing it as a matter of fact. It's more a story of dogged determination and persistence. It was fascinating to see the birth of modern food service automation play out on the screen as it weighed so heavily against personal relationships.
shareIt's over Matt's head...there are no superheros
shareHahaha this wasn't a story about determination or persistence, though I see you bought that garbage hook line and sinker. This was a story about a scum bag who didn't have one original idea except to throw out the moral rule book and sell his soul to the devil.
shareisnt this exactly what the american dream is all about?
shareand that's great that they put effort into the story, and I like Keaton, but still: it's a 2 hour ad. Wouldn't a better story/film be about the small businesses they crushed along the way? I mean, Tucker (the film) did just fine in that regard.
shareThis is a smart, brilliantly acted portrayal of the creation of one of the biggest commercial forces on earth, like it or not. I was completely taken by it.
Flash back to the mid-1980s. I was at the movies, sitting through the coming attraction trailers. Ronald McDonald appears on screen and the audience laughs, maybe expecting some brutal parody (not uncommon for the time) - instead it's a trailer for "Mac and Me", an unabashed ripoff of "ET" underwritten by and pimping McDonalds - the audience grew restless and actually hostile. Near as I can tell, that movie was buried, the ground salted, and nuked from orbit, and rightly so.
This isn't "Mac and Me" which was the most corporate sellout of a movie before "Man of Steel" came around. I mean everybody in that movie drank Coke. They ate at McDonalds which was the greatest place in the world that even held dance contests. Shopped at Sears. Used Valvoline in their cars and so on. This wasn't just product placement, this was out and out advertising.
Whereas this movie is biographical of how Ray Kroc took an idea, made it his own and wound up screwing the creators of the idea. In the process he created the world's most successful restaurant chain ever.
It's not a restaurant. It's fast fucking almost-food.
shareMe! Thoroughly enjoyed the movie. Keaton was Oscar worthy.
shareStrange notion...if a person's story is strongly tied to a company name, then that person's story can not be told?
I guess all those recent films about Steve Jobs were simply 2 hour advertisements for Apple? Or maybe "All the President's Men" was a 2-hour ad for The Washington Post?
OP, Star Wars might be still showing...
shareDo you really think MacDonalds is happy to have this movie out there. It reveals their corporate culture in an unflattering light.
shareIt does nothing of the sort. Did you even see the movie? It's set completely in the past, nothing AT ALL to do with the corporation in the last almost 60 years!
shareIt's set completely in the past, nothing AT ALL to do with the corporation in the last almost 60 years!
It is not an advertisement for McDonald's. not even close.
If it does anything, it will make you think very negatively about McDonald's. Everything about it is that the name, the methods, etc.. were all stolen from two brothers.
I went.... on Tuesday, which is half-price movie day where I live. It was an excellent film.
I'm struggling to figure out why you care...
share