4.4 rating?

Mostly through watching it now. One of the dullest larger budget horror movies that I've seen in recent years. I'd give it about a 3-4 only because the production value/acting aren't all that bad.

Also, it's about expectation if a studio gives a push to a movie like they did this, and it doesn't live up to it. I gave it a 5 as well because the idea was there but execution wasn't.

I disagree. People have a preconceived idea that Quija (yesyes boards) Wee Ya but it is ok to pronounced the J if you like. English speaking people always do. They shouldn't be sold as a game or toy but anything for money. I have used them many times. The story underlying this movie was a good one. Yes it was shadows and bump in the night but it was hardly as bad as some are saying. I have watched hundreds of movies and this one wasn't that bad but if you are bored that easily, I feel badly for you and the rest who posted. People are not going to watch a movie that goes on and on going into the life stories of these characters. They are friends in High School. One found the board and got obsessed by it and later possessed by something or someone. Anyone who went to see the movie had to know it would be something like that. I have seen numerous movies where the center piece is a spirit board and they are all different but in the end it is a jump out at you scary type of movie with something haunting where the characters are or some of the characters. The movie had very good young actors I have seen in various other films or on television. It was cast very well. Some people are jaded and think they know it all. The ending of the movie was fine. Go watch Babadook. It was made about the same time as this movie. It's an Australian horror story. It won the same as Best Motion picture in the US Oscar awards in Australia. There they pay attention to Scifi and Horror unlike the US. They have it on Netflix. It's a good horror movie and I would say this one is on the same level. I don't agree with anyone who posted here or in the ratings. I don't know what you expect but I have watched 100s of them and this one was pretty good but it was geared to a teen/young adult audience. They watch these types of movies except for me of course since I am a senior and not a young senior. I watch them all.