My dad moved cars for a dealership in Kingman, Arizona in the mid-2000s, and he was 70 then.
A group of drivers would cruise up to Las Vegas in a van, and then get in the cars and drive them back to the dealership in Kingman. He says they rarely drove under 85 miles an hour and for the better stretches of 95 in Arizona they would often flirt with 100 MPH.
I think moving cars with drivers might be competitive with transporters for certain kinds of cars and distances. Vegas to Kingman is only 110 miles, so it doesn't add much mileage to the car. Retirees are reliable and cheap hires for the work. And if you factor the logistics of moving less than a full truck carrier load of cars from multiple dealerships, I'd guess it all ends up being very competitive.
I doubt much of it happens long distance anymore, but there are always edge cases where someone is looking for a specific trim of a specific late model year car and a carrier is either more expensive or too slow vs. just paying someone to drive it. You're still looking at something like $1k for the trip, but that pays for gas, driver, a cheap motel and meals and a return airfare for the driver and takes only a matter of days.
From what I can tell, scheduled carrier transport is cheaper by maybe 10%, but can take weeks. Whereas a driver can be had and the car delivered in just days.
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