Its not jury consultancy that wins the cases in the end

Actually, in looking at the needs of the jury, it gave them some direction for any kind of investigation they wished to make.

Without knowing the "alpha" female juror, the one who could sway others, had (a) prior problems with the judicial system letting down her son and (b) knowing her son was gay, they may not have pursued Brandon's sexuality, and discovered that it actually gave him a alibi for the murder. Same with the pilot, without understanding the intense gender bias all the mock juries felt, they would not have pursued a way to exonerate her, make her actually a hero and not incompetent.

I don't mind the investigations so much, as long as the focus on the jury is what directs their investigation.

I agree, that is not *really* what a jury consultant necessarily does. But it makes for a more interesting, tighter story.

Now, if we just figure out how it is paid for.....and no, that really bugs me. How can one have an entire show about an independent contractor that obviously spends millions of dollars but doesn't obviously *have* a million dollars of client money to spend. That is a complete disconnect.