SOLO MARKETING QUESTION


I have a question. In addition to the original budget, how much money was spent on marketing.

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easily 100-150m was spent on marketing alone

~300m budget with reshoots

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At the rate the movie is going, I don't think it is going to break even.

SPECIAL NOTE: THE FOLLOWING INFORMATION IS DIRECTLY FROM WIKIPEDIA - As of June 8, 2018, Solo: A Star Wars Story has grossed $165 million in the United States and Canada, and $115.4 million in other territories, for a total worldwide gross of $276.3 million.[11] With an estimated production budget of around $250 million (and some sources listing it at more than $300 million), the film will need to gross at least $500 million worldwide in order to break even.[92][93] A week after its worldwide debut of just $147.5 million, Variety wrote that the film would lose Disney "tens of millions of dollars" off a projected final total gross of $400–450 million[94] while The Hollywood Reporter estimated the losses would range from $50–80 million.[95]


I don't think this is going to be one of Disney's more successful films.

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