Are Solo Toys Selling?


That was a rhetorical question.

Disney said the reason why The Last Jedi toys didn't sell is because they released them too early. They made sure to release Solo toys closer to the Solo film debut because fans are dying to buy them, but only if they're released closer to the movie's opening date.

Talk about being in denial!

I wonder how popular those Alden Ehrenreich Solo action figures will be? Oops! Another rhetorical question.

reply

my local store put TLJ merch on clearance and didn't order Solo merch. I do still see them selling the Star Wars lego sets though.

reply

The store owner is smart about Solo although Lego sales have fallen for the first time in 13 years and they have laid-off 1400 workers.

"...the sales decline comes after the company scored a major win with Star Wars toys tied to the release of "The Force Awakens."

Many people hated Last Jedi and Solo will do worst. I wouldn't hitch my wagon to Star Wars right now.

http://money.cnn.com/2018/03/06/investing/lego-revenue-drop-star-wars/index.html

reply