And the reviews are trickling in

yeah, it's a Godzilla movie (other than the original), with all the tropes and nods that only kids -- who were weaned on those things -- understand. Batsht plot, odd characters, and whimsy is all part of it. We just get the highest end of visual fx with this one.

Movie snobs are so funny, they spend an unbelieveable amount of time critiquing movies. If a movie is an action flick, sit your snob arse down, sit back, and enjoy.

There are movies that clearly aren't for everyone. There are movies that serve a fan base of a particular era/age. There are films that appeal to something inside of us all.

When I was a child, I spoke as a child, I understood as a child, I thought as a child: but when I became a man, I put away childish things.

I'm seeing it in IMAX on Thursday night. I'll let you know if you should consider reconsidering. :)

LET THEM FIGHT!

Not bad for a giant monster movie.

Reviews can be tilted because critics rarely choose movies out of desire, its their job, so its basically a random population sample.

In reality, the reviews should be written by people interested in the movie, because movies are seen by people interested in seeing them.

That doesnt mean the review will automatically be positive, it means it will be in the proper context. You will remove those who were already against the genre itself, and the feedback in the review becomes more informative, more genre/fandom specific.