This film needs to do big numbers on its OW.
If WB and Legendary want this to do well at the domestic box office, it's imperative that it does big numbers on its opening weekend, because it's going to get slaughtered by Beauty and the Beast a week later and possibly see a 65%+ drop on its box office intake.
It's gonna be a tough battle, and I do find it funny that a King Kong movie is competing with a movie called "Beauty and the Beast." haha
KONG: SKULL ISLAND.
3.10.17.