Why was this "R" rated????

Drug use may have been a factor.

I agree that it could easily have been a family film if the profanity was cut. But the MPAA had to rate it 'R' to stay consistent with its own guidelines. I also agree that profanity is overrated, but bottom line like-it-or-not, a lot of parents would never allow their kids to watch movies that contain the F-word, hence the restriction.

I also wonder the possibility that the profanity was deliberately planted in order to avoid the "family film" label which leads to the conventional "family film" marketing that turns off a lot of adults.

"F bomb or two" ???? Were your speakers working ??? It would indeed have been a "sweet" family film if the writers had used a little imagination and wrote dialogue instead of bleep-bleeper-bleeping everything in a conversational manner. When they actually got angry all they were left was to SHOUT more Bleeping.

I actually turned it off .. cooled down .. tried it again the next day by skipping the "gee this food is bleeping good" scene and enjoyed most of the rest of the film !

This is a film that would benefit from being edited for network television .. IF they still showed movies on network TV.

The guidelines regarding language are somewhat subjective. This is an excerpt from a Wikipedia article about the MPAA: https://en.wikipedia.org/wiki/Motion_Picture_Association_of_America_film_rating_system

Snippets of language that go "beyond polite conversation" are permitted in G rated films, but no stronger words are present. Profanity may be present in PG rated films, and use of one of the harsher sexually-derived expletives will initially incur at least a PG-13 rating. Multiple occurrences will usually incur an R rating as will the usage of such an expletive in a sexual context. Nevertheless, the ratings board may still award a PG-13 rating passed by a two-thirds majority if they believe the language is justified by the context or by the manner in which the words are used

I've heard it explained if *beep* is used only once, the film can get a PG-13 rating. Anything beyond that is an automatic R rating.

EDIT: The "beep" refers to that word that begins with an F. IMDb blocked it.

The language. About 47 F- words used,

Because there is profanity and it is inappropriate for children.

It was more than one or two. Glad it was rated R so I didn’t take my stepmother. She would have freaked about so many eff bombs

Strongly agree with the OP. This was to me a PG movie and a little bit of profanity in this day and age does not a rated R make. It felt so wholesome and innocent throughout and reminded me of me and my father when I was that boy's age. Same kind of conversations too sans social media talk.