Ubisoft's February 9 Conference Call
Apparently during the recent conference call, Ubisoft attributed a significant uptick in the Assassin's Creed back-catalog titles sales to the effects of the movie.
https://twitter.com/ZhugeEX/status/829744260039708672
http://www.gamesindustry.biz/articles/2017-02-09-watch-dogs-2-launch-not-as-dynamic-as-expected
This makes it significantly less likely that the creation of the movie will be a net negative for Ubisoft.