‘Clarkson’s Farm’ Breaks UK Viewing Records For Amazon Prime Video After Meghan Markle Scandal
https://deadline.com/2023/02/clarksons-farm-viewing-record-amazon-meghan-markle-scandal-1235268525/
Clarkson’s Farm has become Amazon Prime Video’s most-watched original show in the UK since the country’s ratings body started collecting data for major streaming services.
The Season 2 premiere of Jeremy Clarkson’s farming show was watched by nearly 4.3M viewers on TV sets, according to Barb, the official audience research group.
This was comfortably Amazon’s highest-rated show since Barb began reporting viewing figures for streamers in November 2021, per a Deadline analysis. It beat The Lord of the Rings: The Rings of Power, which launched last September with 3.2M viewers.