MovieChat Forums > Shazam! (2019) Discussion > Brace for impact! Only in its 20th day a...

Brace for impact! Only in its 20th day and Captain Marvel already making more money daily than Shazam


Wow!

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Captain Marvel 48th day $1,402,687

Already making more money than:

Shazam 20th day $1,016,853

And number two on Wednesday box office... Wow!

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Marvel's release strategy means that Captain Marvel and Avengers:Endgame will overlap by a substantial number of days allowing for CM to benefit from Avengers:Endgame interest and demand.

With that said ranmast why are you revenge trolling QueenFanUSA? Hasn't he suffered enough? Sure, sure he trolled on CM and even tried to humble brag Shazam!'s box office undeservedly but this open mocking of him and his posts is just too easy for you. You're not even making fun of the movie or ridiculing the fallen DCEU and or DC fans. QueenFanUSA isn't even going to reply to your post. He doesn't have that kind of self-effacing personality.

As a fan a Comic Book movies (which I know you are) have some mercy!

With that out of the way!!!

This is truly one for the class rooms and will be a chapter in the college course, The Secret of Marvel's success. Marvel has learned, adjusted, planned and executed their way into the hearts and minds of audiences.

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Not such a surprise when you figure that Captain Marvel has the MCU label to propel it. From everyone I know who went to see Captain Marvel, they said it's a mid-tier MCU movie. And let's be honest here, even a mediocre movie that's made by the MCU is going to gross at least 600-700 million. Just saying.

Shazam! on the other hand, was put out by WB/DC Comics that only recently started having MCU type success (Wonder Woman and Aquaman) once they abandoned the dark, hopeless Zach Snyder vision.

I did see Shazam! and thoroughly enjoyed it, always aware that it wouldn't see Captain Marvel box office numbers.

But you know what? Despite the box office disparity, the ratings for Shazam! are stellar (90%) when compared to the ratings for Captain Marvel (78%). And Captain Marvel is the only MCU movie that has a rotten audience score on RT.

Just saying.

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But you know what? Despite the box office disparity, the ratings for Shazam! are stellar (90%) when compared to the ratings for Captain Marvel (78%). And Captain Marvel is the only MCU movie that has a rotten audience score on RT.
Both Captain Marvel and Black Panther had campaigns to down vote the films from the audience side with the Captain Marvel campaign being much more intense.

The audience score for BP is quite low given the wider audience's acceptance of the movie by box office participation.

Without appearing to make excuses for Captain Marvel's critic reviews, BUT it is a character introduction and not an origin film, saddled with the expectation of being something different than what it was built to be. Black Panther is accused of being attached with "Can't be criticized or be called racist" and Captain Marvel is saddled with "Should be criticized for being overtly feminist". People have decided, some with their votes, that they dislike the character and the actor playing the character. That low CM score is less about the movie and more about a rejection of a perceived agenda that some want reflected in the audience score. They succeeded.

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I don't agree in part and I agree in part.

Black Panther was a solid MCU movie, less of an origin story as BP had been introduced in Captain America: Civil War. The audience score for BP on RT is 79%. If you compare another MCU movie, like Captain America: First Avenger, the audience score for it on RT is 74%.
So the part I don't agree with is that fans who didn't like Black Panther somehow voted it down. 79% is also a higher audience score than Ant Man and the Wasp (76%), Thor (76%), Iron Man 2 (71%) and slightly below Avengers: Age of Ultron (83%). So the "voting down" argument just isn't sound. BP's audience score is pretty much in the midrange, as are most MCU movies.

Now to Captain Marvel. YES it was a divisive movie for the fan base, whether you went to see it or not. Captain Marvel was already not a well known character, except to the most committed comicbook readers/collectors and even there, she was not a liked character. The MCU could have made her a beloved character, had they cast someone like Emily Blunt, Katie Sackhoff or a similar actress who fans could have rallied around. Instead Marvel cast Brie Larson, who made no secret that she was going to use the role as a way to advance her agenda (she's even said so in interviews). This was not smart PR and did create a backlash from sizeable percentage of fans. So I'll agree that there was a backlash, although I won't call it a campaign. The damage was self inflicted.

I'll share one last thought on this - from the most recent interviews in the run up to Avengers: Endgame, Larson seems to have toned down a lot of her rhetoric. I think perhaps some of the veteran cast reminded her on the tour, that these are comicbook movies and are supposed to be fun, not divisive. Hopefully she can improve Captain Marvel as a character in future movies and make her a character that unites fans, instead of dividing them.

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So the part I don't agree with is that fans who didn't like Black Panther somehow voted it down. 79% is also a higher audience score than Ant Man and the Wasp (76%), Thor (76%), Iron Man 2 (71%) and slightly below Avengers: Age of Ultron (83%). That argument just isn't sound. BP's audience score is pretty much in the midrange, as are most MCU movies.
Except there was an active campaign to actually vote BP down early on along with a facebook solicitation to do just that. Not only was it for Rottentomatoes but also for IMDB. The down voting was a flashpoint for arguments on the BP board and resurfaced with the Disney Oscar campaign for BP as a best Picture nominee.

https://www.polygon.com/2018/2/2/16963988/rotten-tomatoes-black-panther-review-bombing-alt-right

The IMDB user ratings, even with their filtering formula, have lost their historical authenticity and I would suggest the same for RT in a post Captain Marvel era. BP and Cm differ in IMDB user ratings by a mere .2 points.

I wouldn't equate the word fanbase with either BP or CM and I would just use the term "audiences" or potential audiences. CM and BP as films are not in and of themselves even "divisive". Certain potential ticket buyers or just commenters on social issues decided to exert a voice onto both films.

I don't mean to belabor the issue but the BP backlash was nothing compared to the CM downvoting because of the focus on Brie Larson. I think that may have been why the BP down voting petered out due to there being no face or person that the downvoters could latch onto.

As to Larson on the press tour? The comments that became a rallying cry for her detractors were nowhere to be found at any time during the press tour. Brie Larson hasn't acknowledged anything or appears to have adjusted her stance on anything. The only position that has been consistent with Brie that has finally changed is her openness about the movie.

Brie has been so guarded over spilling any secrets that she herself said she was stressed and tight lipped about everything. Some have spun that into her being aloof and unattached to the other casts. Clearly you can see the difference in Brie interacting with the CM cast versus the A:E cast members. And remember she shot her scenes with A:E first.

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