As I recall, Fox actually considered the possibility of releasing the film without playing it in New York, the contractual provision being that the film could not be shown within a certain radius of the Broadway run.
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Interesting. While at first I would not see that as too much of a hardship, I recall now: in those years, a big movie practically HAD to open in New York City to "declare its bona fides in the greatest city of America." A Los Angeles opening was less prestigious.
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Prior to Dolly, it was strictly verboten for a film to be released while a show still played on Broadway (or even for the film to go into production), the concern being that this would result in a huge box office decline. However, the casting of Ethel Merman as Dolly in 1970 actually gave the show new life; at the performance I attended, many had seen the film but this did not diminish the pleasure of seeing the show live at all. Since then, many films have opened during a long Broadway run.
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I would doubt that these clauses are even used nowadays...Broadway musicals are not the epic events they used to be. Nor are Broadway plays.
As I recall one movie(THE one movie?) that really suffered under the "Broadway" clause was Frank Capra's "Arsenic and Old Lace," which was in the can years before it could be released pending the end of the Broadway run.
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