Campbell's original story -- "Who Goes There?" -- involved a group of scientists doing research at the south pole. The story for "The Thing from Another World" brought the military in on it, and that can be woven into the story more convincingly at the north pole: the air force has relatively easy access from Alaska (it's still a major haul to get to the south pole); the sense of urgency is more palpable with the saucer crashing the night before the story begins, whereas in Campbell's story it's been there for a million years; the dog attack scene can be kept, since people link dogs with the north pole and Eskimos (which we never actually see); the romance element is more plausible; finally, the north pole is a lot closer to us than the south pole, and that kind of heightens the sense of alarm to the viewer. Very few sci-fi/horror films from that era were made without a romantic element, so that was an important consideration. No studio would have bankrolled a sci-fi movie about a bunch of men, and only men. Interesting to note, though, that the ship in the movie was a saucer, whereas in the story it was shaped like a submarine without a tower or diving planes. Campbell wrote the story before the phenomenon of "flying saucers" entered pop culture.
You can read the story "Who Goes There?" for free at a site called "Outpost 31", which is set up for fans of John Carpenter's version of the story.
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