Doubt it. There were two dozen major 3D releases in 2010; there are almost 40 this year. The technology to make and exhibit 3D movies is getting cheaper and more widespread. While there does look to be some backlash over poorly-done conversions, I don't think 3D's going away this time--it's one of the remaining reasons people are buying tickets to the theater instead of waiting for the DVD/Blu-ray to watch on their big screens at home.
What's happening, I think, is audiences are maturing and realizing that with all the 3D movies to choose from, 3D shouldn't be the only reason to go see a movie any more, and that the film being *good* should also be important. That is to say, 3D is getting to the point where it's no longer a gimmick, but merely another option in the viewing experience. So some 3D movies are flopping, but being 3D is not really the reason--they're simply movies that audiences aren't liking, 3D or not, and to me that's a sign of greater acceptance of the technology, not rejection. What they're rejecting is the excessive premium being placed on 3D movies by the theaters; what exhibitors need to realize is that for 3D to truly become mainstream, it's got to have "mainstream" pricing, ideally costing no more than a 2D movie.
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