Was this the big fundamental problem w/ the Timothy Dalton era?
Dalton playing a more naturalistic, real-world Bond (a more specifically, a burned-out soldier just one nudge away from exploding with rage) was likely always going to be off-putting and not very likable. Unfortunately, the movies constructed around him didn't seem to fully realize this and that dissonance rubbed audiences the wrong way. Basically, the put things in the proper perspective, after a decade and a half of Roger Moore's snark and campy foolishness, audiences just weren't ready for a Bond who wasn't joking around anymore.
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